Cru is one of the world‚Äôs leading fine wine retailers. We have experts working across the globe serving customers in over 40 different countries. We operate from four major hubs in London, Hong Kong, Bordeaux and Singapore, from which we offer advice and impeccable service through both traditional and digital channels. We are very focused on using technology to make the experience of fine wine buying more fun and convenient.
Cru is a specialist retailer. We source only the world‚Äôs very best wines and spirits and sell to a limited number of discerning buyers. We hold numerous events through which we showcase our wines and get to know our clients even better. We store a significant amount of wine for our clients and offer guidance on wine portfolio construction.
Cru offers an internationally acclaimed selection of red wine, white wine and Champagne. We help customers around the world buy wine from Bordeaux, Burgundy, Italy, Spain, the Loire and Rhone Valley and from the New World.
We stock extensive collections of the world‚Äôs finest wines, including Ch√Ęteau Lafite, Ch√Ęteau Latour, Ch√Ęteau Margaux, Ch√Ęteau Mouton Rothschild, Ch√Ęteau Haut Brion, DRC and Penfolds.
Cru was formally launched in 2014, but our roots as a fine wine team go back to the early 1980s in the UK, and back to 2010 in Hong Kong.
Our Chairman is Mr Simon Farr: a hugely respected 40 year wine industry veteran who was involved in the founding and growth of two of Britain's most successful wine enterprises (Majestic and Bibendum).